Communications 2202

Janet Bertsch

Clear written and oral communication is an essential career skill and a crucial factor for business success. This text will help students learn how to research, examine, and analyze current issues or problems to create a variety of persuasive business documents and presentations.

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Table of Contents for Communications 2202

Introduction: Persuasion and Argument in Academic Writing and the Workplace
Critical Analysis: Audience
Critical Analysis: Language
Critical Analysis: Tone
Critical Analysis: Author and Publication
Argument: Evidence, Examples, and Explanations
Argument: Types of Reasoning and Logical Fallacies
Writing a Critical Analysis
Workplace Writing
Choosing the Right Words
Civility in Workplace Communication
Persuasive Writing Techniques
Formal Report Structure and Organization
Approaches to Analysis